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  • Big Picture
  • MarKom
  • Creativity
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  • ShowBiz
  • Work&Life
  • DExAT
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MarKom

Gassmann Digital wins contract for Atlantic Watch's social media presence

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MarKom

Programmable: Rethinking the human expert role

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MarKom

Study shows: TV targeting ensures greater advertising impact on Twitter

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MarKom

Roma organization files criminal complaint against Bernese Young SVP because of advertisement

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Awards

Three awards for Process at the German Design Award 2018

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Media

Merger of editorial offices at Somedia leads to staff reductions

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Big Picture

Please smile

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Business

Vice Germany, Austria and Switzerland launch Vice DACH

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MarKom

Content and form wins Oswald as new customer after pitch

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Big Picture

"The turnaround has been achieved - but there is still some catching up to do".

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Campaigns

"Card instead of cash": whip out the card even for small expenses

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Last but not least

On a stick

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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