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  • Big Picture
  • MarKom
  • Creativity
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  • Work&Life
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Campaigns

"Enough practice": AEK Bank launches new campaign

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Media policy

Council of States discusses copyright with clause for media publishers

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Media

Outrageously high, but: Council of States against regulation of magazine prices

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Digital

Jung von Matt/Limmat: Parquet goes digital

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Awards

The Marketing Champions 2019: These are the winners of the Marketing Trophy

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MarKom

There were fewer complaints to the Fairness Commission in 2018 than in the previous year

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Job Change

Roman Müller becomes new Head of Marketing Communications at Migros

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MarKom

Study compares Out of Home advertising exposure with other media types

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Last but not least

Bertha Benz on Tour: International Women's Day short film celebrates pioneer woman

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Business

Hug & Dorfmüller Design makes CyOne Security ready for takeoff

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MarKom

Customer Centricity? Praised, but not lived!

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Media

On March 27, the 3 Plus Group launches the fourth channel

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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