Advance Metrics: New web analytics software rolled out for ETH Zurich
After Advance Metrics won the public tender for the university-wide migration of the existing analytics software a little over a year ago, the migration has now been successfully completed for more than 300 users.
Advance Metrics was able to convince with the solution of Piano Analytics (formerly AT Internet) in combination with Google Tag Manager and successfully replace the previous Analytics solution. In addition to the tracking concept, Advance Metrics created the tagging plans and successfully completed the implementation for the entire ETH website as well as the official ETH smartphone app. Advance Metrics conducted training sessions for the 300 users and also created an online academy where users can complete tests with different levels of difficulty on their own.
Philippe Winter, project manager at ETH: "Advance Metrics has efficiently guided us through the migration and has become an important sparring partner for the project management, our internal development team as well as the users themselves." In a final step, Piano Analytics will be implemented for other online platforms of ETH Zurich. In addition, Advance Metrics is supporting the ETH team with adjustments in view of the new Swiss data protection law.
