With the Geberit Corporate Film, Condor Films has secured a place on the shortlist at the New York Festivals. The film shows how Geberit is breaking new ground in communication.  
Technology and practicality remain anchor points, but a new quality of emotionality is added: people also need peace, ecology, hygiene and reliability. These are the central aspects of Geberit's activities - as in Condor's advertising film, which was created on the basis of careful analysis. With interviews with the target groups and various Geberit representatives, Condor Films was able to create a solid foundation for the creation. The film was directed by Luki Frieden and shot in Switzerland, Germany, Italy, Norway and China, according to Condor. In February 2007, it will be announced whether the Geberit Corporate Film is among the winners of the International Film & Video Awards of the New York Festivals.

Schweppes is a household name, the market leader in mixed drinks. Last summer, Schweppes launched two new aperitif ideas: Prosecco Tonic and White Wine Tonic. These not only taste good in summer, but also during the Christmas season - as WS Kommunikation knows. 
The two sparkling drinks are being advertised more intensively towards Christmas, according to the Therwil-based agency. To this end, three GF posters have been placed on Weinbergstrasse in Zurich with particularly refreshing holiday greetings.

The communications agency Primus Communications is expanding after one and a half years on the Swiss market. From November 1, she will be the new 100% account manager of the young Zurich agency.  
Gräser graduated from the College of Tourism in Samedan and trained as a PR specialist with a federal certificate. Before joining the young full-service agency Primus, the 28-year-old worked for the Wigra Group and the Swiss Tourism Trade Fair.

Manuela Hodel entrusted Patrizia Haller with the task of publicizing her newly opened virtual store, Icelandshop.ch, through public relations work. After all, there is more to Iceland than just geysers and glaciers.  
The aim is to make the exclusively Icelandic product range of women's, men's and children's fashion, accessories such as Viking jewelry and Viking perfume, Icelandic mythology and the traditional craft of processing precious raw materials as well as the fresh design of the young Icelandic creative guard known to the Swiss target audience.

The task of the new campaign was to present classical music in a modern way without offending the traditional audience of the Zurich Chamber Orchestra (ZKO). The aim was to tap into a younger target group for the ZKO.  
This was achieved by borrowing from Sony's well-known iPod campaign. The eye-catching subject gets to the point that classical music with the ZKO is also music for people of today. People who ideally see for themselves when they attend a concert. Or at least download the music of the ZKO onto their iPod.

The Basel-based consulting firm int/ext Communications is strengthening its team with the experienced communications consultant as of January 1, 2007. In addition to her consulting activities, Bracher Wolfensberger will also be a member of the partner committee. Most recently, the qualified PR consultant was Head of Communications at Rhenus Alpina. At int/ext Communications, she will focus her expertise on strategic consulting as well as the conception, planning and implementation of complex communication measures. She will also take on management and acquisition tasks.
int/ext Communications started out twelve years ago as a one-man operation. Today, the company is one of the 20 largest Swiss communications agencies and employs nine people.

The Frauenfeld-based communications agency Koch Marketing is strengthening its activities in integrated communications. As of December 1, 2006, Roman Salzmann will join the management team and take over the Public Relations division. Salzmann (pictured right) has experience as a local and business editor, as head of the communications department of a large company and a location marketing organization, and as a consultant on the agency side. With this expansion step, the agency aims to consolidate and expand its leading position in the canton of Thurgau. Owner Michael Koch, responsible for new media, and Philipp Koch, responsible for marketing and advertising, will remain on the management board.

Some people don't sleep a wink at night. They lie quietly in bed and wait for the morning or occupy themselves with sensible things like early-morning television or online games, so that they don't have to think about work at four in the morning.  
As of December 1, 2006, the German media group Axel Springer has set up a hotline for all insomniacs to call around the clock. This finally offers a service to advertising customers who remember at eleven in the evening or four in the morning that they have to place an ad. Or who lie sleepless in bed and wish for nothing more than a subscription to the Bild newspaper - to count sheep.
 
But customers can also vent their steam about the Group's print products at inhuman hours. After all, that's precisely why the new 24-hour service was set up: To give customers the opportunity to ask questions, make suggestions or point out grievances around the clock. Axel Springer employees can rejoice, because in the future they will probably have to do without their normal rhythm of life. Their telephone numbers - those of subscribers, advertisers and readers - will remain available and the hotline will be able to forward callers directly.
 
The Group management at Springer has thought of this as follows: "With the Axel Springer 24-hour service, we want to provide our customers with a competent contact person quickly and without complications, improve our range of services and be accessible at all times. Our goal of being Europe's most customer-friendly media company by 2010 at the latest is thus moving a step closer." Perhaps the media group will also have resounding success with its customers' sleep problems. It is well known that the yawning of tiredness that can occur late at night among the company's own employees is highly contagious.

The Vizner Borel team is being expanded by three employees to create even more communication that sparks and ignites the fire, as the Zurich-based communications agency's motto says. Hanna Zimmermann joins the team as the new Art Director, Robi Fazio as the new Desktop Operator and Internet Specialist and Nicole Tavernier as Consulting Assistant. This means that Vizner Borel now employs nine people.

Léonie Kelly joined TBWA Zurich in November as the new Account Executive for the consulting team for national client McDonalds. After her studies in London, she worked at Saatchi & Saatchi in Frankfurt, where she was responsible for the international client P&G-Papers. Before joining TBWA this month, she worked in Spain for the marketing research agency Aixa/Solucion de Campo.

Olma Messen St. Gallen has landed the advertising for its Congress Events division at the agency at the airport in Altenrhein. Unlike the parent company, this division, which was founded a few years ago, does not organize trade fairs, but provides know-how and infrastructure for congresses and events. The diverse infrastructure offers the ideal conditions for general meetings, conferences and congresses, banquets or even concerts for 100 to 4,000 participants.
In order to actively market this line of business, the creative minds from Altenrhein were commissioned to develop an acquisition campaign for companies and organizations celebrating anniversaries.

On Thursday, Swisscom Mobile, in cooperation with Swiss Television and TSR (French-speaking Switzerland), is launching the Tagesschau, a special news program for cell phones. Until now, only Swisscom Mobile customers with UMTS or EDGE-enabled cell phones have been able to access the 100-second program, which is updated every hour. The news program in cell phone format covers all important reports and weather forecasts. It is updated every hour Monday to Friday from 07.00 in the morning, Saturday, Sunday and on public holidays from 08.00 until 23.00 in the evening. The programs on Swiss television are presented by the well-known daily news presenters Katja Stauber, Cornelia Bösch and Franz Fischlin. At TSR (French-speaking Switzerland), Pierre Smets and Cédrine Vergain are also well-known presenters in front of the camera.
High quality standardsWith "SF Tagesschau 100 seconds" and "TSR Le Journal 100 secondes", two of Switzerland's most-watched programs are available for cell phones. Swisscom Mobile CEO Adrian Bult: "The proven Tagesschau concepts have been specially adapted for cell phones in terms of content and images. This means that our customers can find out about world events in 100 seconds at any time." SF editor-in-chief Ueli Haldimann also likes the new feature: "Despite the adjustments, the SF Tagesschau 100 seconds meets our high quality standards."
Free until the end of JanuaryUntil January 31, 2007, the Tagesschau in 100 seconds can be tested free of charge for 30 days with a subscription. After that, a subscription with unlimited access costs CHF 9 per month. Alternatively, a single program costs one franc each. To receive the programs, Swisscom Mobile customers need a UMTS or EDGE-capable cell phone. With SMS alerts, you can also receive the most important headlines from "SF Tagesschau 100 seconds" and "TSR Le Journal 100 secondes" every day at 5 p.m. free of charge.