The video portal YouTube is also facing a lawsuit in Germany. Pay TV broadcaster Goldstar is taking the platform to court for copyright infringements and is demanding six-figure compensation payments.  
"If broadcast material that we offer for a fee is freely available on the internet, it jeopardizes the basis of our business," Goldstar Managing Director Gottfried Zmeck told Pressetext. He had registered 500,000 hits on the company's protected content via YouTube. The video platform operator Google is trying to limit the damage and emphasizes that it will remove affected videos from the site immediately. However, a service called Delutube has recently been launched, which makes it possible to retrieve deleted YouTube videos. Just a few weeks ago, YouTube was sued in the USA for billions in damages.

 Philipp Bühler becomes the new Editorial Director and Tobias Bolzern takes over the moderation management of Toxic.fm. The two radio men succeed Nicole Besmer and Andi Rohrer.  
As the station announced in a press release on Friday, 25-year-old Philipp Bühler will take up his position at the radio station on April 1. After a handover phase, he will take over as editorial director on June 1. Bühler graduated from the ZHW as a qualified communicator FH and gained radio experience at DRS1 and Kanal K. Most recently, he worked at the IAM (Institute for Applied Media Studies) in Winterthur.
 
22-year-old Tobias Bolzern will also be joining Toxic.fm on April 1. He will take over the position of Head of Moderation on May 1. Tobias Bolzern comes from Toxic.fm's own school. After completing the training program in moderation, he worked in the editorial department of the free newspaper 20 Minuten in St. Gallen. At the same time, he remained with Toxic.fm during this time as a freelancer and broadcaster of the jazz program "Le Café Noir".

 Every year, the news magazine promotes young journalistic talent with the Facts Student Prize. This year's second award ceremony took place on Thursday, March 29, in the Salon Rouge of the Landesmuseum.  
The renowned jury, which included Roger de Weck, Sylvia Egli von Matt, Peter Rothenbühler and 10 vor 10 editorial director Hansjörg Utz, awarded prizes to five texts: First prize went to David Lätsch with his article "Der Wille zur Bildung" ("The will to educate"), who can now look forward to a three-month paid stint on the Facts editorial team. Paula Scheidt follows in second place with her work "Wie ausgekotzt muss es klingen". Third place was shared by Michael von Ledebur's text "Wenn im Bilderbuch ein paar Seiten fehlen" and "Das Pendelbébé" by Prisca Koller. David Bauer took fifth place with his entry "Generation Schnappschuss unter Beschuss".
 
The competition was announced to Swiss-German universities and universities of applied sciences in the fall of 2006. According to the press release issued by Facts on Friday, over 70 entries were submitted. The prize is supported by Crédit Suisse, Grey DircetConcept, Studimedia and Tillate.

 Texterschiede founding member and freelance creative director Jan Oliver Wurl presented the training concept for copywriters to over 20 interested people.  
Ralf Doller from Alex Schmid Direct also reported on the wide range of tasks and target groups that copywriters have to deal with. Alexander Fürer, Scholz & Friends, used his own experience to show how to become a successful copywriter. This was followed by a mock copy test and a one-to-one interview with the three speakers - 12 candidates took up the challenge, including a striking number of lateral entrants.
 
A total of 40 young talents start the one-year copywriting apprenticeship in Hamburg every year. The junior copywriters gain practical experience on the job in Hamburg agencies during the day, while the theory is studied at school in the evening. There, too, the Swiss commitment is gradually making itself felt, as the Alex Schmid Direct communiqué states: on April 18, the students on the current course receive a real briefing from Switzerland and present their creative ideas two months later. Ralf Doller and Alex Schmid will accompany the text students during this time.

 Partyguide.ch, the oldest and most visited leisure and event portal in Switzerland, has agreed a collaboration with Trespass, the information portal for the Swiss music scene.  
In addition to the numerous photo reports and interviews, the largest Swiss community with chat, dating platform, club directory and event calendar, there is now also plenty of Swiss music on Partyguide.ch. Partyguide is now working with Trespass.ch to provide this additional service. The portal has been dedicated to the Swiss music scene for six years now. Since then, the creators Christoph Ramseyer, Marco Zysset and their freelancers have secured themselves a secure place on the Swiss data highway. In their press release, the two companies promise exciting, up-to-date news reports, CD reviews and background stories on Swiss bands and musicians. 

 The Federal Data Protection Commissioner considers "Please tell me" advertisements, such as those that appear in Migros magazine, to be sensitive. The reason: In some cases, very personal details about wanted persons are revealed.  
The data protection commissioner considers the column to be a borderline case, according to SDA in the latest issue of "Datum," the newsletter of the Federal Data Protection and Information Commissioner. The consent of the person sought could not be given, and an overriding interest could hardly be claimed for all these advertisements. From the point of view of data protection, the matter is therefore "not entirely clean.
". Apparently, however, the column meets a broad need, the data protection officer continued, and so far hardly any complaints have been received. For this reason, the data protection officer appeals to advertisers and editors not to disclose any more information about the person they are looking for than is absolutely necessary.

  Starting on April 16, the 100 best young entrepreneurs will present themselves to a top-class jury on SF 1.  
In the eleven-part documentary series "Start up - Der Weg zur eigenen Firma", Swiss television accompanies ten young entrepreneurs on their tough path to self-employment and on the search for financing for their business idea. According to the SF press release, over 900 interested parties have registered to take part. The 100 best will present themselves to the jury in the first two broadcasts. This includes well-known personalities from the Swiss economy, such as Nobel Biocare boss Heliane Canepa, McKinsey director Thomas Knecht and bakery entrepreneur Fredy Hiestand.

The advertising agency In Flagranti from Lys is promoting the mortgages of DC Bank, the bank of the Bernese Burgergemeinde, with an integrated campaign. The campaign starts with a billboard in the city of Bern, as the agency writes in its press release. This shows a Bavarian dream castle on the outskirts of Bern and is a continuation of the image campaign, which places world-famous buildings in the Bernese landscape. In addition, all Bern residents will receive a mailing and advertisements will be placed in the Bern split of Schweizer Hausigentümer, encouraging them to change their mortgage.

 The prejudice that online texts are second-class journalism is not true - says a new study from the USA. News articles are read more attentively online than in print media.  
This is the conclusion of a recent study by the Poynter Institute, which compared the reading behavior of more than 600 people across four newspapers and two online media. Contrary to the assumption that the fast-moving nature of the internet also leads to cursory and superficial reading of news, this was disproved. The text material presented online was read far more (77 percent of the total text) than in large-format print newspapers (62 percent), according to Pressetext.at. The online media also scored points with the fact that more articles were read to the end once they had been started than in print.

 From April, Raffael Huber will be joining IP Multimedia as Account Manager in the IP Radio division. The department is responsible for the placement of private radio stations in Switzerland and neighboring countries.  
The 28-year-old Huber's main tasks will be to manage and maintain IP Radio's promotions and sponsorships. He will also be responsible for the acquisition of new customers. He previously worked in the Zurich office of Europe's largest provider of customer care management in the areas of customer care, telemarketing, technical helpdesk and back office. Raffael Huber studied journalism, economics and sociology at the University of Zurich. As IP Multimedia announced on Friday, the company is thus investing further in the expansion of its specialized radio team, which is responsible for the professional planning, handling and controlling of radio campaigns.

 The new advertising combination for media professionals includes Journalisten.ch? and the media magazine Gazette.  
According to the Gazette's press release, the two titles together reach a personally addressed circulation of 6,170 media professionals in German-speaking Switzerland with a total print run of 9,400. The two magazines also complement each other perfectly: The Gazette and Journalisten.ch directly address a broad majority of media professionals from both the print sector and the electronic media of radio and television. Both titles are published quarterly and remain independent both in publishing and editorial terms. Journalisten.ch will continue to offer a combined rate for its edition in French-speaking Switzerland. Clients benefit from combined discounts on advertising orders for both titles. MTL-Marketing in Berne is responsible for acquiring advertisements for the combined rate.

 Twelve years after its launch, Switzerland's longest-serving comedy series is canceled, according to its producers. Shortly before the end of "Café Bâle", Christoph Blocher is the first Federal Councillor to appear on the show, after which "Fussballtalk" ousts the series from the program.  
According to Basler Zeitung Medien (BZM), Blocher wanted to prove in the comedy test that Federal Councillors can do much more than blog or sing a song by Edith Piaf. The program can be seen on SF2 as well as on various regional TV stations. The show with Christoph Blocher will be broadcast on April 22 at 21.00 on SF2.
 
The series will be discontinued due to the 2008 European Football Championship. In view of this major event, BZM intends to expand the "Football Talk" that it produces for Presse TV and broadcasts at irregular intervals. From the end of August, the talk show will be shown 26 times a year in the "Café Bale" slot.