Mariano Tschuor from Graubünden has no desire to succeed SRG Director General Armin Walpen. The director of Rhaeto-Romanic radio and television wants to stay in Chur.
Tschuor, Director of Radio e Televisiun Rumantscha (RTR) since the beginning of May, has been mentioned in the media as a possible successor to Walpen, who is stepping down as Director General of SRG at the end of 2010. But the 51-year-old from Graubünden does not want to. RTR is the right size for him, Tschuor said in an interview published in the Saturday edition of Südostschweiz, according to SDA. He could influence the program - "and that's what I want". He sees himself "absolutely not as Armin Walpen's successor".
Tschuor went on to say that he himself was surprised that he was being talked about as a possible successor to Walpen. These are the usual games played by some journalists. When someone resigns, they look for "potential candidates and gap fillers like me to fill the pages of the newspaper."

The first issue of the new concept of the annual magazine of the Swiss National Circus Knie, which accompanies the tour, achieved a respectable success at the "Best of Corporate Publishing" 2009 in Berlin: "Knie Illustré" was awarded gold. The decisive factor was the emotional stories told in pictures and text from the ring and backstage, according to a press release.
The corporate publishing company Primafila is responsible for the concept and implementation of the "Knie Illustré" in close cooperation with those responsible at Circus Knie. According to the press release, the renowned photographers Alberto Venzago, Lothar Schmid and Günther Kathrein played a key role. One of the contributions represents the centenarian artist Hans Erni, who created this year's Knie poster.
The Bonviva magazine of Credit Suisse, which is managed by Primafila, was awarded silver.

The triumph of modern communication technologies among young people poses a number of new challenges for those responsible in the education sector. Cell phones in particular, which have become a constant companion of the younger generation, are proving to be an increasing problem. In addition to disruptive use in class, they are also increasingly being used to cheat in exams. According to the American non-profit organization Common Sense Media, around 35% of middle and high school students are already misusing their cell phones for such purposes. Particularly alarming is the fact that almost a quarter of schoolchildren do not seem to have any problems with this practice and do not consciously perceive it as cheating. We like to think back to the good old days when the cheat sheet was actually a piece of paper - which we stuck on the ruler, on the inside of our skirt or wherever. And, get this: we didn't have any problems with this approach either, let alone consider it cheating. So, dear children of today: don't listen to us when we complain that you're getting worse, nastier and more unscrupulous. We weren't a bit better. Only the technical possibilities have changed.

Jung von Matt/Limmat was the only Swiss agency to score in the "Film" category at Cannes. The agency was honored with a Bronze Lion in the supreme discipline for the Migros spot "Potato". This is the second award for the agency at this year's international advertising festival in Cannes. In the "Press" category, it had already impressed with the three subjects for the Prostate Cancer Research Foundation.
Switzerland came away empty-handed in the "Titanium & Integrated Lions" category. "Obama for America" won the Titanium and the Integrated Grad Prix.

The Social Democratic Party of Switzerland presented its new logo with the corresponding new claim "Yes" at the delegates' meeting in Winterthur on Saturday. The party writes on its website that it wants to express the basic attitude of the SP Switzerland, namely to further develop Switzerland and its achievements. "Nobody has shaped our country and our state as positively as we have. Voting Social Democratic has always been a sign of faith in the future." . The Social Democratic Party is the party of yes. In future, political battles would be fought under this banner: Yes Social Democratic Party, Oui Parti socialiste, Si Partito socialista.
The new website was developed by the Walker advertising agency.

The digital radio technology Digital Audio Broadcast DAB+ suffered a major setback on Thursday. On the one hand, the Swiss Private Radio Association VSP advised its members to opt for a digital broadcasting technology soon, clearly supporting the cheaper high-definition technology HD radio for financial reasons. In addition, the German Radio and Audio Services Assembly of the Association of Private Broadcasting and Telemedia VPRT has spoken out against the introduction of DAB+ radio in Germany planned for fall 2009.
Financial considerations play a central role in both recommendations. In addition, there are currently around 20 million FM radios in Swiss households and cars. In comparison: There are only 30' 000 receivers of the outdated DAB technology and an unknown number of newer DAB+ devices.
The VSP agrees with the German VPRT, which warns against an exit from FM technology, as this would deprive private radio companies of their business and livelihood, remove the basis for media diversity and destroy investments and jobs.

BSW Leading Swiss Agencies has accepted the Zurich agency Weber Harbeke Werbeagentur as a new member in the advertising agency category. Weber Harbeke Werbeagentur was founded in 1994 and currently employs a number of people. The agency is managed by Max Weber and Thomas Harbeke. Important clients of the agency include: Migros, Unique (airport), Fiat (Lancia), Grand Casino Baden, PSP Swiss Property, Alpha Associates, Swiss Ice Hockey.

As in 2008, this year Ogilvy One also produced the new theme booklet including the annual report for Castagna, the advice center for sexually exploited children, female adolescents and women exploited in childhood. The 2009 issue focuses on a taboo subject: sexual exploitation and criminal charges. The themed booklet contains striking testimonials from those affected or their relatives and also includes comprehensive articles by experts who shed light on the topic.
Responsible at Ogilvy One: Doreen Roth (consulting), Esmeralda Schürch (art). Responsible at Castagna: Sandra Müller, Marie-Louise Pfister.

Greenpeace Switzerland has joined forces with the Zurich-based agency Rebel Communication to combat deforestation in the Amazon rainforest. As part of an online and advertising campaign for the Greenpeace community portal Lovepeace.ch, consumers are being made aware of the problematic origin of leather from the Amazon region. The campaign aims to convey the fact that a large proportion of leather articles are produced at the expense of the Amazon rainforest, which is being destroyed to clear land for huge and ecologically questionable cattle farms. This leather is used, for example, in some sneakers that are also sold in Switzerland, as the agency writes in a press release. The campaign's message is therefore very direct: "Trainers are killing the Amazon! Help stop this! www.lovepeace.ch."
An article in Kassensturz last Tuesday marked the start of the campaign.
Responsible at Greenpeace: Dan Schaefler (Fundraising New Media). Responsible at Rebel Communication: Kris Goricanec (CD), Johanna Pietrek (AD).

The Lucerne agency Kobalt has designed the subject for an APG poster for the Hotel Landgasthof Balm, Meggen. The hat on the plate is reminiscent of elements from the gastronomy sector, such as hot plates and napkins. According to the agency, this is intended to evoke associations with gastronomy in a number of ways. For example, the hoof on the plate represents the chef's headgear.
Responsible at Hotel Balm: Sandra and Beat Stofer (owners). Responsible at Kobalt: Claudio Bossi (consulting), Norbert Brunner (art direction), Urs Bigler (photo), Marcel Glanzmann (textile design).

Following negotiations, the staff committee of the Swiss Confederation, the staff representatives of the Berner Zeitung and Espace Media have agreed on a social plan. The social plan is intended to mitigate the economic consequences for the employees affected by the job cuts. The social plan applies to all economically-related redundancies at Espace Media until the end of 2010 and goes far beyond previous social plans at Espace Media, as the Tamedia company writes in a press release.
The social plan includes, for example, the extension of the ordinary notice period by up to three months in the event of unemployment or, alternatively, an extension of the notice period by one month if desired, as well as compensation for a difference in income in the event of unemployment for a maximum of eight months. This protects employees against a loss of income for at least one year. Employees who do not opt for early retirement should also receive a severance payment depending on their length of service. In principle, permanent freelance employees will be treated in the same way as permanent employees. Employees who opt for early retirement are offered an early retirement program.
Espace Media announced on May 14, 2009 that the Bern newspaper model would be continued thanks to a collaboration between the Bund and Tages-Anzeiger. The close cooperation between the two daily newspapers will lead to a reduction of 14 full-time positions on the editorial staff of the Bund. Further cost-cutting measures will lead to the reduction of a further 2 full-time positions on the editorial staff of the Berner Zeitung and in the publishing organization of Espace Media.
The two journalists' organizations Comedia and Impressum have decided not to endorse the present social plan due to the in part offensive unequal treatment of those affected. It was negotiated over the past three weeks between Tamedia Verlag and the employee representatives of Bund and Berner Zeitung with their involvement. The present proposal was described by the employers' side as the last possible offer to be signed today. Comedia and Impressum wrote in a communiqué that they do not consider this proposal to be ready for signature.

The Brienz-based publishing house Gossweiler Media, publisher of the Jungfrau Zeitung, wants to defy the nasty economic situation with an expanded news platform. The platform combines a redesigned website, a mobile channel, a podcast service, the newspaper in paper form and the existing broadcast output on ProSieben Schweiz. The company announced this on Friday
with. All journalistic content is created by the same editorial team.
Advertising also comes from a single source. The newspaper's advertisements can be seen not only in the printed version, but also on the website and in the mobile channel. Another new feature is an in-house search engine on the website in response to competition from Google and other providers.