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Issue 4/2021
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"DOOH is a cool medium, but ..."
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The path to data-driven marketing
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TV forecasts 2020 and outlook 2021
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MarKom
Theses from the field of tension
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The power of words
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Media
Jacqueline Krause-Blouin: The Boss
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Signs of our time
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Commerce
One (online) store is not enough
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MarKom
Show attitude
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Media
Future à la Goldbach
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