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MarKom

Study: Meta & Co. threaten Swiss advertising industry

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Work&Life

VZGV recruits learners on Tiktok and Snapchat

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Media

Swiss Marketplace Group launches with GoTom

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Campaigns

JvM Limmat for Die Mobiliar: One claim for all sports

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Job Change

Lara Schoettel new in Teads team Zurich

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ShowBiz

Social media conference: The Webstage Masters move to the mountains

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Campaigns

Home Zurich: mobile advertising for mobile banking

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Business

Many things were ventured at the 50th Wirz Cocktail

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ShowBiz

DirectDay 2022 delivers inputs for more advertising impact

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Media

Young talent film about Corona youth and broken friendships

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Campaigns

Office A+O blood donation campaign asks about the first time

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Media

NZZone takes over marketing of Corriere-del-Ticino print titles

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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