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MarKom

HWZ: Rob Hartmans new head of CAS Corporate Communications

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MarKom

Webguerillas Zurich becomes Cell

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Big Picture

These are the most important payment trends in 2016

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MarKom

Honorary award winner "Best of Swiss Web" 2016 is Urs Hölzle

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Leo Burnett Switzerland launches E-Shop Livetest

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Negotiating the right way: 12 rounds to success

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Big Picture

Five tips for successful personalization in the B2B store

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Media

New delegate at Corriere del Ticino and MediaTI Marketing

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MarKom

Mobile marketing study: Swiss companies are still not focusing enough on individualized content

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Media

Livesystems with new management

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MarKom

Prime realized for Raiffeisen Welovesnow.ch

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Last but not least

Last but not least: Cinderella and the Frog Prince together against moonlighting

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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