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MarKom

Publicitas Digital becomes New Base Digital Switzerland

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Business

Nestlé has been fighting over the "Felix" brand in Sweden for years

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MarKom

SLM's event festival was a success

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Job Change

Switzerland Tourism appoints new market manager for Canada

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Media

Association of Swiss Media adopts media policy manifesto

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Job Change

Change in the Presidium of the Publishers Association: Kellermüller succeeds Dengler

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Digital

Zurich wins over millennials with a virtual tour of its headquarters

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MarKom

Stefan Kolle is dead

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Media

Rigi-Post printed letters to the editor without checking serious allegations

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Business

"Hello Germany": The tenth Soirée graphique by Komet

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Commerce

New advertising format viewable display

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Campaigns

Jung von Matt/Limmat and SportXX sponsor amateur athletes

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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