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Campaigns

Avantgarde Switzerland donates jerseys for the underdogs of the underdogs

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MarKom

Schläfle Trittibach creates the overall appearance for Room 701

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Last but not least

Search it yourself

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Job Change

Ronny Förster is now responsible for all media relations at Orell Füssli Publishers

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Big Picture

Happy Birthday Knorrli

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Digital

Bitdefender identifies malware and criminal network for online ad fraud

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MarKom

Mobile advertising will take over 30 percent of the advertising market by 2020

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Commerce

World Cup study: Portugal and Instagram win the social media world cup

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Media usage

WhatsApp on the rise, especially in French-speaking Switzerland: How Switzerland makes phone calls

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Awards

First Lions for Switzerland: Jung von Matt/Limmat takes silver, TBWA\Zurich bronze

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Media

SRF wants to work more closely with ORF and ZDF

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Big Picture

BCM Award: 67 Gold Award Winners

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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