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  • Big Picture
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MarKom

Attract customers with unusual advertising ideas

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Campaigns

Take a (summer) break

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Media

Tamedia cuts 20 jobs at Editorial Services German-speaking Switzerland

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Big Picture

Working during the vacations? Yes, but...

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MarKom

Ferrero gets OK for World Cup collection campaign with Nutella jars

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MarKom

Wirz Activation spices up with Oswald in the future

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Last but not least

Turbo sleep

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Social media

Instagram leads users to be dissatisfied with their own homes

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Campaigns

With the vintage boat on Lake Zurich: KSP and Lolita invite to crowdfunding

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MarKom

From Appenzeller herbal mulz, bitters and brewer's yeast for cows

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Media

The Weko examines the takeover of Basler Zeitung by Tamedia in more detail

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MarKom

Chicken meat advertising by Proviande only partly "misleading

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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