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Digital
Semantic Drift: When AI Shifts a Brand's Image
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Budgets
GRIP Wins Pitch: Schuler Relys on 333 Years of Wine Expertise
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Media policy
Platform Regulation in Switzerland: Publishers Call for Stronger Measures
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Media
SRG Cost-Cutting Measures: 202 Full-Time Positions to Be Eliminated
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MarKom
comm.focus Government Communications: Trust in an Age of Disinformation
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Awards
This is the Grand Jury for the Effie Awards Switzerland
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El Tony Mate Campaign: «The Best Stuff in Switzerland»
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PostFinance Campaign: Business Customers in Real-Life Situations
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Basel Historical Museum: Nuclear Power as a Poster Motif
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Association News
The Role of PR: Who Shapes Public Opinion?
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Media
Advertising Spending by Global Brands: Big Tech Cuts Back, Consumer Spending Rises
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Business
Swiss Job Market Index: Skilled Trades See Strong Growth
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