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Andy Böckli, CEO Nüssli Gruppe.Bild: Nüssli Gruppe
MarKom

"Swissness is an attitude"

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Bild: © St.Gallen Bodensee Convention
MarKom

Emotion triggers relationship

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MarKom

Switzerland can also make commissioned films

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Bild. depositphotos.com
MarKom

Trust is the anchor

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MarKom

The new courage to do the unusual

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Bild: zVg. HSG / Bearbeitung: Silvan Borer
MarKom

Keeping an eye on customer benefits

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Campaigns , Creativity

Republica launches image campaign for AEW

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MarKom

Martin et Karczinski: Fabian Röthlisberger takes over as Managing Director in Zurich

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Big Picture , MarKom

Review of Black Friday: more spectacle than brand moment

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ShowBiz

LIONS Sport: New format brings sports marketing experts together

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Campaigns , MarKom

Stay away from drink-driving: Ruf Lanz's effective BFU campaign

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Big Picture , Creativity

Pentawards presents Packaging Design Trends 2026

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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