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MarKom

German advertising expenditure under pressure, marketing technologies on the rise

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Digital

Compresso.Digital designs handicapped accessible website for Special Olympics

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Last but not least

When advertising should not generate too much attention

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Commerce , MarKom

The House, coUNDco and Mediaschneider with the greatest digital expertise of all advertising market players

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Media usage

Netflix grows by over half a million to 1.5 million viewers in Switzerland

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Big Picture

Federal Council plans crisis-proof communication system

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Big Picture

Smama Practical: Insights on Augmented and Mixed Reality

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Awards

Mjm.cc creates the new Digital Economy Award

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Business

New brand identity for Zurich's university hospital of the future

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Media

Press Council judges complaint against Republic to be "unfounded

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MarKom

New: Buy credit-checked addresses for direct marketing campaigns

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Digital

Adello continues to expand in Europe and opens location in Amsterdam

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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