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Big Picture

This is my title

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Awards

Parents' magazine Fritz+Fränzi wins the Q-Award

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Job Change

CEO Christian-Kumar Meier leaves Mediaschneider Bern

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Media

NZZ Media Group acquires stake in new digital financial medium The Market

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MarKom

Printed edition of Blick am Abend is discontinued

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MarKom

New Screenforce Switzerland study: advertising perception of TV commercials unbeatable

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MarKom

43 new PR specialists with federal certificate of proficiency

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Business

Otto's loses the name dispute against Otto

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MarKom

Technical jargon: What does "algo" actually mean?

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Last but not least

Nine tricks food stylists use to spruce up food for advertising

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MarKom , ShowBiz

MCH Global launches experience marketing agency in Switzerland

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Media

NZZ Media Group reorganizes

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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