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  • Big Picture
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MarKom

The federal government has paid over 20 million francs to agencies this year

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ShowBiz

MCH Group: Comprehensive restructuring necessary

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MarKom

According to the Federal Council, there should be no further tobacco advertising bans

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Job Change

Internezzo strengthens sales and consulting and brings Christoph Erni on board

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Campaigns

Maxomedia shows ordinary life - despite diabetes

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Job Change

Reto Wäckerli becomes new Co-Editor-in-Chief at AWP

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Job Change

Patrick Heymann new Chief Commercial Officer at Edelweiss

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Job Change

Tobias Ochsenbein becomes Head of the News Department of the Neue Zürcher Zeitung

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Job Change

Matthias Wunderlin becomes new Head of Marketing at Migros

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Commerce , MarKom

"We didn't raise robots": Study shows what really makes Generation Z tick

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MarKom

Six tips for brands that want to increase their brand value through influencer marketing

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Campaigns

Don't squeeze the World

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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