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  • Big Picture
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Job Change

Christopher Novak joins Rocket Film

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Media

Lack of advertising revenue: SRG must save a further 50 million francs in 2020

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Media

CH Media also hands over marketing of station S1 to Goldbach Media

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Job Change

Christoph Kamber leaves MCH Group

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Social media

One third of Instagram users already bought via advertising

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Campaigns

Agency at the airport creates compostable mailing

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Campaigns

Wunderman Thompson creates new experience platform around Migros coffee world

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Campaigns

CR Basel for Berufsbildungplus.ch: Professionals get ahead

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MarKom

Companies and organizations weaken when it comes to the common good

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Last but not least

Netflidlx: Lidl succeeds in Germany with Netflix parody a viral hit

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Business

Y&R Group Switzerland is now called Wunderman Thompson

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MarKom

The controversial CVP campaign enters the second round

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

Posts pagination

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