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Goldbach fokussiert sich auf den Heimmarkt. Quelle: zvg
Business

Goldbach Sells eisbach.media to Bauer Media Group

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Partner starten DOOH-Kampagne für Suzuki. Quelle: zvg
Campaigns

Suzuki Swift ART Edition: A Car Becomes a DOOH Screen

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KI-Antworten verändern das Markenbild schleichend. Quelle: zvg
Digital

Semantic Drift: When AI Shifts a Brand's Image

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GRIP übernimmt die Kommunikation für Schuler. Quelle: zvg
Budgets

GRIP Wins Pitch: Schuler Relys on 333 Years of Wine Expertise

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Verleger fordern griffige Regeln für Online-Plattformen. Quelle: zvg
Media policy

Platform Regulation in Switzerland: Publishers Call for Stronger Measures

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SRG streicht über 200 Stellen. Quelle: zvg
Media

SRG Cost-Cutting Measures: 202 Full-Time Positions to Be Eliminated

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Der comm.focus diskutiert moderne Behördenkommunikation. Quelle: zvg
MarKom

comm.focus Government Communications: Trust in an Age of Disinformation

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Acht Juroren küren den Grand Effie. Quelle: zvg
Awards

This is the Grand Jury for the Effie Awards Switzerland

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El Tony startet provokante Jubiläumskampagne. Quelle: zvg
Campaigns

El Tony Mate Campaign: «The Best Stuff in Switzerland»

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Campaigns

PostFinance Campaign: Business Customers in Real-Life Situations

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Suan gestaltet Plakatkampagne für Basler Museum. Quelle: zvg
Campaigns

Basel Historical Museum: Nuclear Power as a Poster Motif

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pr suisse debattiert über demokratische Meinungsbildung. Quelle: zvg
Association News

The Role of PR: Who Shapes Public Opinion?

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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