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MarKom
Swiss Music Awards double market share on TV
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MarKom
Study: Not every advertising channel gets the same amount of attention
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Digital
NZZ: Audienzz launches AI-powered self-service platform for native advertising
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MarKom
Pitch win: Sir Mary becomes lead agency for PKZ
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Digital
Echion implements central digital signage platform for BKW
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MarKom
Digital transformation: SMEs are not making enough use of AI potential
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DExAT
CTV advertising is becoming increasingly effective: study shows growing acceptance
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MarKom
USP Partner and Pepsi kick off women's soccer season with brand activation
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Big Picture
Champagne Index Switzerland: Economic sentiment cools down
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MarKom
Column: Was climate ever central to the purchasing decision?
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Creativity
Pfister and Vasataschröder launch «I de Schwiiz dihei» umbrella brand campaign»
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Creativity
Goldbach Crossmedia Audience Award: What's behind the winner
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