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Gen Y und Z grosses Potenzial
Commerce

Social media shopping: Accenture sees great potential among Gen Y and Z

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SMG Swiss Marketplace Group
Job Change

Jens Paul Berndt becomes CTO of SMG Swiss Marketplace Group

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Lesetipps
MarKom

Four books that might interest you

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Parship
Business

Parship wins trademark dispute against Bank Linth

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Merz+Merz Events
Business

Stefan and Claudia Merz found Merz+Merz Events

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Lenzerheide holt Nordlichter
ShowBiz

Lenzerheide brings northern lights to Graubünden

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Prix Carte de Noël 2021
Awards

Swiss Post wins the "Prix Carte de Noël" 2021

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Dreikönigstagung 2022
Media policy

Epiphany 2022: Supino predicts a decisive year for media policy

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Werbebranche
MarKom

Advertising industry looks ahead to 2022 with confidence

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Chefredaktion Tamedia
Job Change

Raphaela Birrer becomes a member of the Tamedia Editorial Board

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Basel West
Budgets

2021 brings several new mandates for Basel West

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Swisscom
Digital

Swisscom acquires majority stake in Innovative Web Group

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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