TV channel 3+ may keep its name
The TV station 3+ does not have to look for a new name. The Swiss Federal Institute of Intellectual Property (IGE) has dismissed a lawsuit filed by the station 3sat alleging a likelihood of confusion in the first instance.
The TV channel 3+ does not have to search for a new name. The Swiss Federal Institute of Intellectual Property (IPI) has dismissed a complaint by broadcaster 3sat at first instance due to a likelihood of confusion. According to the court decision, the 3+ brand enjoys trademark protection as an independent sign, as the broadcaster announced on Sunday. At the end of July 2006, Zweites Deutsches Fernsehen ZDF had filed a complaint with the IPI on behalf of 3sat, the joint public broadcaster in which SRG also holds a stake, and demanded the cancellation of the 3+ trademark.
The plaintiff had argued that there was too great a risk of confusion between 3+ and ?3sat? According to SDA, 3+ concedes in the press release that the ruling is not yet legally binding. The plaintiff can appeal to the next instance.
The plaintiff had argued that there was too great a risk of confusion between 3+ and ?3sat? According to SDA, 3+ concedes in the press release that the ruling is not yet legally binding. The plaintiff can appeal to the next instance.
