Modern sales talks are different

BOOK TIP In the book "Sell it Now!", author Markus M. Schwenk shows how a structured sales pitch can help you to close a deal successfully. Today's customers are a real challenge for every salesperson: they are well informed, self-confident, have every detail explained to them in detail, haggle unabashedly over the price, threaten to go to the competition, hesitate forever before making a purchase decision - and may end up buying online after all. If you don't want to get caught out as a salesperson, you need to be prepared, as sales professional Markus M. Schwenk shows in his book. He provides salespeople with a toolkit of 15 modules that can be used to structure any sales pitch. It sounds complicated, and in fact this modular system must first be learned and practiced again and again. However, the entertaining style in which the book is written makes up for this effort. The many everyday examples and concrete formulation suggestions also encourage you to put what you have read into practice at the next opportunity.getAbstract recommends this book to every retail salesperson who wants to acquire rock-solid techniques for a clean sales pitch without too many frills.getAbstract rating: 8Feasibility: 10Innovation level: 5Style: 9Publisher: BusinessVillageYear of publication: 2013Pages: 251ISBN: 9783869802367