"Silent Drowning" now in English

With the new English version "Drowning is quick and silent", the prevention clip of the Swiss Lifesaving Society SLRG is now intended to make even more people aware that children drown quickly and silently. With the short, moving film "Silent drowning"has been drawing attention to it since May 2012. Since its release on YouTube and on the project website, the film has recorded The-water-and-me.ch great attention, the SLRG said in a statement on Thursday. In September, the jury of the "Cannes Corporate Media & TV Awards" honored him with a Golden Dolphin (Werbewoche.ch reported).

Now also in English version

The film "Silent Drowning" is so far available in German, French and Italian. Now, the short, moving film is also available in an English version called "Drowning is quick and silent." "We at the Swiss Lifesaving Society SLRG are focusing our campaign on Switzerland," says Anita Moser, head of the "The Water and I" project, adding, "Water accidents are the second most common cause of accidental death among young children in Switzerland and worldwide. With the spot, we want to raise awareness among as many people as possible from as many cultural backgrounds as possible so that they always keep an eye on their children near water and stay within reach."

All four language versions of "Lautlos Ertrinken" were realized by the Biel-based film agency Element P, directed and shot by Daniel Reichenbach.