Pitch win: MUM advertises in the East
Mona und Mateo was able to prevail in a multi-stage pitch for OST - Ostschweizer Fachhochschule. The Basel agency is now in charge of the mandate for the umbrella campaign.
OST is one of the most transfer-oriented universities of applied sciences in Switzerland. Through a close connection between teaching, research and practice, students can already apply their skills and knowledge to real projects during their studies - and thus actively contribute to the social development of the region. The upcoming campaign will take this unique connection as a starting point and position OST as an innovative and future-oriented university of applied sciences.
"Mona and Mateo convinced us with their precise understanding of our target groups, excellent creativity and a clear concept," said Carlos Friedrich, Head of Marketing OST - Ostschweizer Fachhochschule. "The agency succeeded in developing a campaign idea that expresses our values and aspirations on all channels. We are very much looking forward to the collaboration."
Mona and Mateo's first works for the OST are expected to be on view starting in September.
