Dynamite with two Christmas campaigns for Thomy

The Dynamite agency is giving Nestlé's Thomy mustard a festive makeover and is drawing attention to its Fondue Chinoise sauces with another campaign.

Even Santa Claus is a Thomy mustard lover. There are five fine mustard varieties, including two new organic mustards with Swiss Alpine herbs and honey mustard. The message will be communicated through an OOH campaign around Coop stores in German and French-speaking Switzerland from mid-December.

Fondue sauces are also advertised

Dynamite is also bringing another treat to the festive season with Thomy Fondue Chinoise sauces: the festive announcement from Thomy will be delivered personally by Santa Claus. Five tasty fondue chinoise sauces will be served by him in handy jars. The message reaches all Coop stores in German and French-speaking Switzerland through print media and in-store communication.


Thomy mustard campaign: Responsible at Nestlé Suisse S.A.: Tobias von Rohr (Head of Marketing THOMY); Jeanne DuPasquier (Communication & E-Business Manager Thomy); Marion Morgane Segura (Social Media Thomy). Responsible at Dynamite: Roger Bosshart (consulting and text); Ralitsa Ruseva (art direction); Aleksandra Wolkow (graphics); Alex Dimitriou (animation).

Thomy Fondue Chinoise: Responsible at Nestlé Suisse S.A.: Tobias von Rohr (Head of Marketing Thomy); Jeanne DuPasquier (Communication & E-Business Manager Thomy); Florian Trampert (Marketing Thomy). Responsible at Dynamite: Roger Bosshart (consulting); Ralitsa Ruseva (art direction); Aleksandra Wolkow (graphics); Urs Zwyssig (text).

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