It doesn't get more direct than this: Serviceplan implements campaign for R. Nussbaum

Serviceplan Suisse has implemented a campaign for R. Nussbaum. The company's greater efficiency is emphasized with "It couldn't be more direct".

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In line with the claim "It couldn't be more direct", the Olten-based family business R. Nussbaum has presented a milestone in the direction of greater efficiency. Planning, information procurement and ordering are even more direct, which is invaluable for the construction industry: anyone who needs something extra on site can now request it conveniently on their smartphone.

In addition to on the construction site, the campaign designed by Serviceplan Suisse will also be used in advertisements in trade magazines, mailings, social media and at the POS. There is also a competition and energy bars as give-aways to get the message across even more directly to professionals.

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Responsible at NussbaumDaniel Bader (Head of Marketing Communications & PR); Ivana Giannakis-Covella (Team Leader Marketing Communications & PR); Miriam Eggmann (Digital Marketing & E-Commerce Manager). Responsible at Serviceplan SuisseTizian Lienhard (AD); Henry Clarke, Diana Wick Rossi (text); Michael Kathe, Nicolas Vontobel (CD); Valmire Muji, Laura Besselaar, Edi Walker (consulting); Nathalie Jakober (art buying); Raul Serrat, Pam Hügli (overall responsibility); Jonathan Heyer (photography); All in Productions (production); Rohner Retouche (image editing).

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