Amorana and Futurelite set the mood in the home office
Futurelite has created the new campaign for the online adult store Amorana. The bold messages are sure to get a laugh, despite the coronavirus crisis.
The agency's advertising offensive picks up on people's ubiquitous workplace situation in a positive way, scoring points with on-target humor.
"We're getting an incredible amount of positive feedback, and the campaign is being shared on social media more than any other before, which makes us very happy," says Alan Frei, CMO of Amorana. "Our lead agency was able to get this off the ground in a very short period of time - and hit the nail on the head."
A total of 19 channel-specific subjects were developed. The national campaign can be seen on digital posters, as banners, and on social media.
Responsible at Amorana: Alan Frei (CMO). Responsible at FutureliteClaudio Catrambone (Creative Director).
