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Digital

Do interstitials have a future in the advertising market?

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Commerce

Is it all fake? Data analysis on Swiss influencers causes a stir

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Commerce

Annoyed users: will pop-up ads soon be a thing of the past?

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Digital

Y7K implements new website for the technology cluster Zug

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Commerce

Eye-tracking analyses directly via the smartphone

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Apps

Three Swiss launch Facebook-like app for pets

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Digital

Match report at the touch of a button: Munich start-up launches app for robot journalism

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Commerce

Dog and cat get pet app

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Digital

Google also found many Russian political ads

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Digital

Paying with a fitness smartwatch: Cornèrcard launches Fitbit Pay in Switzerland

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Commerce , MarKom

What does successful marketing for an online store look like?

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Commerce

Blockchain: What does the brave new world mean for brands?

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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