Eric Krol is to become the new director of Geneva's local television station Léman Bleu. The Belgian will take up his post on December 1. Krol was a sports journalist for French-language radio and television in Belgium, the television station announced on Friday. Krol has lived in Switzerland for several years. He replaces Michel Chevrolet, who announced his resignation in the summer.

The Association for Advertising Communication Comm-on invites you to a reading: On November 26, the eloquent psychoanalyst and columnist Peter Schneider will be reading in Zurich.
His columns are a special feature of the Tages-Anzeiger, as is his satirical "other press review" on DRS 3. Peter Schneider is now bringing his "Column ABC" to the stage: the psychoanalyst, satirist and author, who was recently awarded the prize in applied psychology, will be reading from his works on Wednesday, November 26 at the Sphères reading room in Zurich. The deadline for registration is Monday, November 24.

Advico Young & Rubicam has been awarded a Golden Cup. The Zurich-based advertising agency received the coveted prize for the eight Leica subjects of the Zoom campaign in the Best of Media/Outdoor category. She also wins a nomination with Leica in the Products+Services category.
All winning works from the ADC Europe, Goldendrum, Adfest Asia Pacific and FIAP Iberio-American competitions automatically take part in The Cup. The Swiss Creative Ranking rates a Cup win with the highest number of points, writes the agency in a press release on Monday. The Walker Werbung agency was also able to secure a Cup trophy this year.

The Basler Zeitung has been named "Europe's Best Designed Newspaper" in the regional newspaper category at the tenth European Newspaper Awards.
With its clear layout, the newspaper acts as an island of clear and factual information in an increasingly confusing news market, the jury explained its choice. The Basler Zeitung thus wins one of four main prizes in the competition. The other winners are newspapers from Sweden, Spain and Greece.
In addition to the four main prizes, the newspaper NZZ am Sonntag was honored in the categories front page, inside pages with advertisements, illustration and magazines. A total of 236 newspapers from 27 countries took part.
The newspaper competition honors concept and design. The award aims to promote the exchange of information on newspaper trends, concepts and designs. The award ceremony will take place as part of the European Newspaper Congress 2009, which will be held in Vienna from April 26 to 28, 2009.

Apparently, Tamedia's top management is planning drastic steps in the Bernese newspaper market: according to the Sonntag newspaper, there are many indications that the Zurich publishing house wants to drop the 160-year-old traditional Bernese newspaper Der Bund. The editorial offices of Berner Zeitung and Bund were only recently merged into one location.
As it cannot be assumed that Der Bund will be in the black this year and the shell model originally devised by CEO Martin Kall is off the table, Tamedia is now working on a one-newspaper concept for Bern, writes the Sonntagsblatt.
Tamedia is keeping a low profile: a project group is analyzing journalistic concepts as well as cost and revenue structures. An open and constructive discussion can only take place in a confidential setting, the company told Sonntag. Information on the interim status of the analyses will be provided in the coming months.

For the third time, Condor Films Corporate will produce a product film for the traditional Schaffhausen watch manufacturer IWC. After the feature film-like and fast-paced "Pilots" in 2005 and the animated time travel "Vintage - Book of Dreams" last year, the corporate department of Condor Films will also produce the product film for the new watch collection.
In a press release issued on Monday, the film production company writes that the current film is intended to present the watches in a high-quality, thematic way and to underline IWC's visionary orientation on film. Through its network, Condor Films Corporate has engaged major names from the Swiss and international film scene for the project.

Responsible at Condor Film Corporate: Olivier Egli (Creative Producer) and Dominik Stibal (Consultant/ Producer).

A study on the sustainable development of Euro 08 has shown that the Germans and French hardly have a different image of Switzerland after the European Football Championships were held in Switzerland. No long-term sustainability of the football event could be proven. The study was carried out by the Federal Office of Sport (Baspo) and is based on surveys in Switzerland and abroad as well as economic studies. The initial evaluation results were presented in Bern on Monday.
The image effect was generally overestimated, said Hansruedi Müller from the Bernese Research Institute for Leisure and Tourism (FIF) at the media conference. The survey of the Swiss population reveals a particularly skeptical assessment of the economic success of the euro. The researchers contrast this impression with the gross value added, which is around 870 million Swiss francs and therefore at the upper end of the pre-event estimates.
The researchers also found a reason for the drop in the number of overnight stays in the host cities during the Euro compared to the same period last year: many foreign visitors either stayed with friends or relatives or spent the night in their cars or in wild camping sites.
In terms of infrastructure, the Euro triggered investments of between 38 and 56 million euros in Switzerland, depending on the method of calculation, as Christian Moesch, the author of the corresponding study, explained. Despite a lot of waste, the Euro was environmentally responsible thanks to sensible measures, said project manager Müller. However, it was a shame that no long-term sustainability process, such as certification, had been initiated.
The findings of the study on the Euro are to be incorporated into the strategy for major sporting events, said Baspo Director Matthias Remund. The question is whether Switzerland is capable of organizing the Winter Olympics, for example. Representatives of the Swiss sports associations will discuss the results for the first time on Thursday in Magglingen, SDA reported on Monday.

The young agency Werbeanstalt continues to grow: Art Director Mark Soldini and Senior Consultant Diana Weikert now support the agency. Soldini formerly ran the Soldini Bienenfeld agency together with Frank Bienenfeld. Diana Weikert worked for Draft FCB, writes her new employer in a statement on Monday.

On November 24, Glass Film is integrated into Wirz & Fraefel Productions. Director Cello Schnyder and producer Gabi Benz from Glass Film are moving into the premises of the film production company on Forchstrasse. They will contribute their experience and expertise fully to the Wirz & Fraefel team in future, according to a press release issued on Monday.
The integration complements Wirz & Fraefel's existing production network in America and Africa with the Arab and Asian region, where Glass has produced several international commercials for ING Russia and Nestlé Dubai, among others. Cello Schnyder will also be increasingly active on the Swiss market again and, together with its partner film production company Techo, will cover both the creative/unique market segment and the full service segment.

Robert Letsch is the new Head of Interactive Media at the M&M Media agency. The 44-year-old will strengthen the team around Riccarda Mecklenburg. Letsch has recently been in charge of new media at the M&M Group. M&M Media Holding is thus expanding its interactive orientation and knowledge in new media.
Robert Letsch helped build Jobs.ch, formerly Swisswebjobs, in 1999. After that he was managing director and owner of a web design company.

No additional license will be created for Radio Energy. There is no room for it, Federal Councillor Moritz Leuenberger told the Tages-Anzeiger newspaper. "There is no fourth frequency for another private station in the Zurich-Glarus area," the head of the Federal Department of Transport made clear. He had had the assumption circulating in the media that Ticino radio was occupying two Zurich frequencies seriously clarified again by experts.
Radio Rete Uno does not have a transmitter on the Üetliberg, but broadcasts from the Säntis and the Rigi primarily to central and eastern Switzerland. Leuenberger emphasized that no additional frequency is available for the much smaller broadcasting area served by Radio 1, Radio 24 and Radio Zürisee from the Üetliberg.
All applicants for a license knew what they were getting into and had aligned their concepts accordingly. No new frequency could now be won at the expense of broadcasters from Ticino or French-speaking Switzerland. According to the Radio and Television Act, Italian and French-speaking fellow Swiss citizens have the right to receive a station in their language in German-speaking Switzerland without interference, continued Leuenberger.

Roman Kilchsperger has to turn down a lucrative offer from German private broadcaster Sat. 1. Swiss television is insisting on the exclusivity clause in the "deal or no deal" presenter's contract. As reported by the Sonntagszeitung newspaper, Sat. 1 has made a number of
Kilchsperger had been courted intensively for months. They wanted to hire him for a new Friday evening show. Two weeks ago, however, the deal fell through: SF insisted on an exclusivity clause in Kilchsperger's contract. "I swallowed it and am still digesting it," he told the Sonntagszeitung. For family reasons, he wants to keep the center of his life in Switzerland for the time being.
His contract with Swiss television expires in June 2009: "The next time I sign a contract, I'll think about what it says beforehand," emphasized the 38-year-old.