SBB defends first place among web offerings with the widest reach

Net-Metrix Profile 2017-1 includes reach and audience data for 112 Swiss websites and networks, 67 mobile sites, iOS and Android apps, as well as information from 28 Swiss desktop sites.

Stable Top 10 of Websites

The ranking of the 10 websites with the widest reach remains stable: Sbb.ch successfully defends its top spot, reaching an average of about 2.8 million users per month. Local.ch and 20min.ch Deutschschweiz also each reach over 40 percent of the online population—that is, between approximately 2.4 and 2.7 million internet users in Switzerland and Liechtenstein.

Top 5 Mobile Sites, iOS and Android Apps

The ranking of mobile sites remains unchanged compared to the Net-Metrix Profile 2016-2. 20min.ch German-speaking Switzerland is the only mobile site to gain ground in terms of monthly reach, now reaching 27.1 percent of the online population. The Sbb.ch apps (iOS and Android), which are being published for the first time, immediately enter the top 5 apps. Among iOS apps, Sbb.ch | Universal Second place, behind the first-place finisher 20min.ch | Phone. The biggest changes in usage figures are seen among Android apps: For example, Sbb.ch | Universal Took first place right away, even ahead of Local.ch | Universal. The Android app from 20min.ch | Phone, which took third place, will also be re-released..