The answer launched TikTok for BFH Economy

The Zurich-based agency «Die Antwort» is breaking new ground in communications for the Department of Economics at the Bern University of Applied Sciences (BFH). The agency is launching its client’s new TikTok presence with humorous short videos.

With their TikTok Engagement BFH Wirtschaft is entering new territory and wants to present itself in a fresh, young and humorous way. The result is four videos that deal with different aspects of the university and present it as the "Marzili Campus" due to its central location in Bern's Marziliquartier.

Wide response in a short time

According to the agency, the TikToks are attracting a lot of attention. After just a few days, the four videos have already achieved over 1.1 million views and 8,000 likes.


 

Responsible bei BFH: Natascha Branscheidt, Stephanie Tabea Blum,
Anne-Careen Stoltze-Siebmann. Responsible at The Answer: Sarah Hiltebrand, Reto Dürrenberger, Mike Schwede, Cenk Korkmaz, Vanessa Savi, Andrea Mossa, Joris Brönnimann, Leonie Bachmann, Benjamin Lines.

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