Retail Switzerland - from gloomy to bright
Right at the beginning of the conference, the brilliant moderator Rainer Maria Salzgeber challenged the organizer Marcel Stoffel. Salzgeber referred to the headline of the current issue of the Handelszeitung: "The future of shopping centers is bleak". Stoffel, however, didn't want to know anything about gloomy and only turned to the opportunities side.
The decision to close all 154 stores struck a chord with an entire generation. Seven billion media impressions have made the company known worldwide in one fell swoop. REI is an example of a company with a meaningful and authentic purpose that influences behavior and the customer experience. Retail Forum to look back on the specific steps and make an assessment.
The decision to close all 154 stores struck a chord with an entire generation. Seven billion media impressions have made the company known worldwide in one fell swoop. REI is an example of a company with a meaningful and authentic purpose that influences behavior and the customer experience. Retail Forum to look back on the specific steps and make an assessment.
