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Media

Mercedes-Benz Switzerland successfully pilots first-party data campaign

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Awards

Simon Marti from NZZ am Sonntag wins Prix Transparence 2023

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Awards

Goldbach Crossmedia Award celebrates its 20th anniversary

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Awards

Gabriel Mauron: "Dare as much as possible"

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ShowBiz

Digitalization trends in the event industry in 2024

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Medienförderung
Media policy

Fribourg State Council supports regional media

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Awards

LSA Junior Agency Award: Students work on concept for Switzerland Tourism

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MarKom

Corpmedia shows the future of sustainability in catenary construction for Siemens

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Digital

Federal Council wants to block certain websites in the event of a power shortage

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Media policy

Plans for online media funding are put up for discussion

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Job Change

Daniela Baade joins Thurgau Travel's management team

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Job Change

Anja Däumigen becomes Managing Director of Mindshare Switzerland

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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