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Campaigns

Thjnk and Ochsner Sport for Euro 2024: Being a fan is a sport in its own right

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Media usage

Screenforce study: TV is needed for successful advertising in the video cosmos

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Media

Annabelle and Reportagen cooperate for one issue

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MarKom

UN Secretary-General calls for an advertising boycott of the fossil fuel industry

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ShowBiz

Positive financial year 2023 for Bernexpo Groupe

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Digital

Ikea opens serviced store in the Roblox video game

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MarKom

Museum for Communication attracts 60,000 people to "Nothing"

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Media

Seasonality: Livesystems wants to optimize campaign planning

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Media

Swiss media professionals on the social web: open, committed - and ambivalent

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Campaigns

Zone B stages "Vivat Helvetia" for the Swiss National Orchestra

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Campaigns

Rosarot and Avera ask who needs another bank

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Campaigns

Bold and GVB show thick skin for homeowners

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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