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Media

Monetization strategy: Tamedia appoints three female brand business managers

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Business , Job Change

Leonie Studer takes over management of Yoveo | Team Farner

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Media usage

4.7 million TV viewers per day in the second half of 2024

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Business

The power of the collective: "Comm-unity" agency founded

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Campaigns

Normal and DriveLock rely on 16-bit aesthetics

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DExAT

Podcast advertising: contemporary and positive

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Campaigns

Seesaw, TheGuys and Stewi: When the weather determines the campaign

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MarKom

Automatic speech recognition makes great progress

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Awards

Goldbach Crossmedia Award 2025: expert jury announced

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Media

"Our little message": SRF shoots first Swiss sitcom in 20 years

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MarKom

Mujinga and Ditaji Kambundji become the new faces of the Rausch brand

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MarKom

Evoq newest member of Leading Swiss Agencies

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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