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  • Big Picture
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Media

According to the BVDW guidelines, radio is becoming audio, and soon it will be voice first.

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Business

The KKL Luzern launches its new brand identity

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Media

Sony Playstation advertises new game on screens from Screen24

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Media

Studio 24: Radio 24 brings the best music mix back to the dance floor

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Media

Editorial expansion and special issue: Monocle focuses on Switzerland

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MarKom

Open up develops social media strategy for mattress and bed factory Roviva

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Big Picture

Swiss Press Council with a new look

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MarKom

Four examples of successful radio advertising

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Job Change

Cécile Vilas becomes new director of the Association for the Preservation of the Swiss Audiovisual Heritage

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Commerce

Swiss medium "Nau" launched online

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Media

New podcasts for you!

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MarKom

PRfact takes over media relations for Surf Air in Switzerland

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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