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MarKom

LSA/SWA Advertising Market Study: Advertising Clients Optimistic for 2018

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Social media

These are the most popular YouTube commercials of 2017

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Job Change

CNN Money Switzerland hires new heads

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Commerce , MarKom

YouTube advertising: these are the most successful Swiss advertising clips of 2017

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Commerce , MarKom

Roadmap to Digital Excellence: Marketing and Innovation

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Last but not least

Facebook makes a strong case for regional media

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Digital

Onsite Search in Transition: Navigation or Search Centric Design?

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Media

Shot across the bow? More like a direct hit

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Campaigns

Republica stages the new Jaguar together with Ogilvy & Mather

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MarKom

Admeira takes over marketing of "wetter.tv"

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Job Change

Alexandra Kunz and Patrick Stöpper join the Migros media team

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MarKom

Walker is the new lead agency for Thomy

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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