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Job Change

Stefan Meier joins the team at By The Way Communications

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Business

Migros remains the most visible brand, UBS is now the most viral brand in Switzerland

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Media

ComCo takes a close look at the merger of NZZ and AZ Medien

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Commerce , MarKom

Female Innovation Forum honors most innovative female founder

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Media

IAB Switzerland acquires a stake in Net-Metrix

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MarKom

TBWA\Zurich and Tom Hänni create "Märliwelt" for SBB

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Job Change

Wirz involves other cadre members as co-owners and partners

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MarKom

WEKO examines proposed AZ Medien/NZZ Media Group merger in greater depth

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Job Change

Change in the EyeonX Board of Directors: Daniel Hünebeck now on board

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Media

Proposals to Tamedia: Le Matin employees want to prevent the closure of their newspaper

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Campaigns

"Disappointing": Digitec continues to rely on customer ratings in new campaign

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Business

Amazon vs. Digitec Galaxus: The brand duel for the customer

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

Posts pagination

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