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Digital

Online shopping is a matter of course in Switzerland

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MarKom

Net advertising revenues 2018: Classical media record lower revenues

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Campaigns

Keystone-SDA brings Disneyland Paris to Zurich HB

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Digital

Alexa and co. reinforce gender prejudices

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Digital

Amazon receives the domain extension .amazon

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Job Change

Juan Manuel Fernandez leaves APG|SGA, Andy Bürki takes over on an interim basis

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MarKom

"Provide the customer with positive experiences - as many as possible".

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Media usage

Social media study: LinkedIn, Instagram and YouTube are the big winners in 2019

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Media

Tamedia publishes apology to Carl Hirschmann

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Last but not least

Too sweet is not the solution either

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ShowBiz

Xaver'19: And the winner is...

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Media

Job cuts at the Ticino newspaper Corriere del Ticino

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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