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Digital

Do retailers need an Alexa Skill now? Or better a chatbot?

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Budgets

Mediaschneider and Hoy take care of the pizza courier Dieci

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Campaigns

Formeldrei and Casino Bern celebrate the comeback of the year

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Campaigns

Publicis shows for Philip Morris how real Iqos users experience the product

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MarKom

Jung von Matt/Limmat accompanies launch of Muji in Switzerland

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Campaigns

Wrestler king Stucki dances hula for Quickline

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Digital

Broad alliance fights e-ID law passed by parliament

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Campaigns

Creating something new with courage: Branders implements rebranding for Walo

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Job Change

Stefan Hagenbuch is the new Head of Business Development at Greenliff

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MarKom

Social media overtakes print to become third-largest advertising channel

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Business

Agency check: Hinderling Volkart

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Campaigns

Kind regards for SolidarMed: Cooperation that works

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m&k FORMAT Podcasts

  • Andrea Bison and Alexander Jaggy on the m&k podcast: «Creativity is a muscle»
  • Marcus Schögel on the m&k Podcast: „First the customer, then the metric“
  • m+k Podcast: «No coincidence» - how Swiss Post Advertising and Brinkertlück Creatives are re-orchestrating advertising impact

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