Ticketcorner and Tour de Suisse launch marketing partnership
The Tour de Suisse is expanding its offering for business and premium guests. Ticketcorner is now responsible for marketing the hospitality and VIP experiences along the stages - with a focus on visibility, culinary delights and customer loyalty.
The partnership focuses on marketing exclusive hospitality and VIP experiences as part of the cycling race. With "Ticketcorner Prime", the ticket provider aims to target high-quality formats specifically at business and leisure target groups.
At selected stage locations of the Tour de Suisse 2025, VIP zones will be created with a direct view of the race action, gastronomic offerings and their own supporting program. This will give companies the opportunity to welcome customers in a dynamic sporting environment and create personal brand experiences.
The Tour de Suisse wants to increase its attractiveness for partners and sponsors by expanding its VIP offerings.
