Goldbach Publishing markets entire portfolio of Gruppo Corriere del Ticino
The Gruppo Corriere del Ticino and Goldbach are working more closely together with immediate effect. Following Teleticino and Radio 3i, the entire portfolio of Gruppo Corriere del Ticino can now be booked via Goldbach Publishing.
Since the beginning of the year, Goldbach customers have been able to book the print portfolio of the Ticino publishing group in addition to Teleticino and Radio 3i. In addition to the daily newspaper Il Corriere del Ticino the sunday paper Il Caffè della Domenica and the new magazines Hub and CDT Mag as well as the well-known Illustrazione Ticinese.
"We are delighted to have won Gruppo Corriere del Ticino, the most important publishing group in Ticino, as a new client for marketing," Thierry Furrer, Managing Director of Goldbach Publishing, was quoted as saying in a statement on Wednesday. "The Ticino portfolio complements the existing Goldbach Publishing inventory in the best possible way and with the daily newspaper Corriere del Ticino and the Sunday newspaper Il Caffè we will be able to offer performant campaigns in all three country regions in the future."
This expanded agreement would make the Goldbach portfolio more attractive to advertisers in the area of national coverage across all media, it adds.
