125 years of APG|SGA: Golden logo for the anniversary year 2025
In 1900, the former "Société Générale d'Affichage" began its activities in Geneva. Since then, APG|SGA has developed into a modern, sustainable service company with a comprehensive range of analog and digital services. A golden logo will lend special visibility to the anniversary year 2025.
APG|SGA celebrates 125 years of formative history and continuous innovation in OOH and DOOH in 2025. Founded in Geneva in 1900, the company, which has been listed on the stock exchange since 1904, has established itself as a relevant player in the Swiss out-of-home advertising industry. Today, APG|SGA and its subsidiaries in Serbia and Switzerland offer a broad portfolio with a total of 150,000 digital and traditional advertising spaces that help international, national and local advertisers to reach their target groups effectively.
"The 125th anniversary of APG|SGA is not only a reason to celebrate, but also an opportunity to thank our customers, partners, shareholders and employees for their trust and long-standing support," says Markus Ehrle, CEO of APG|SGA. "We look back on our history with pride and at the same time are full of drive to continue shaping the future of out-of-home advertising with innovative solutions and technologies. This symbolizes our golden anniversary logo for the year 2025."
As part of its 125th anniversary celebrations, APG|SGA will be holding a series of events and campaigns to demonstrate its commitment to outdoor advertising, customers, partners, the general public and employees. APG|SGA will communicate the activities on an ongoing basis via its communication channels and on the anniversary landing page.
