Two Black Pencils awarded at the D&AD Awards
The British newspaper The Guardian and Leo Burnett Canada each won one of the coveted Black Pencils at this year's D&AD Awards.
British newspaper The Guardian and Leo Burnett Canada have each won one of the coveted Black Pencils at this year's D&AD Awards. For the first time, entries in the Online and Magazine & Newspaper Design categories were honored with this top prize. The Guardian received the award for Newspaper Redesign, Leo Burnett for Outstanding Creative Achievement for its website. The D&AD Awards, which are often referred to as the "Oscars of the creative industry" and were held for the 44th time, also presented 54 Yellow Pencils. Leo Burnett London won the largest collection of yellow pencils with awards in the Viral, Direct and Digital Crafts categories. The very first Yellow Pencils in the Gaming category went to Cake for Nintendo's "NintenDogs" and Capcom for the game "Resident Evil 4". Apple Computer won two awards in the Product Design category for the iPod Video and Nano, among others.
Over 24,500 entries from 61 countries were submitted for the D&AD Awards 2006. 125 entries were nominated. There were no winners from Switzerland.
