WVC: Appearance realized for Bico Royal
The agency WVC Communications, based in Bubikon, has developed an advertising campaign for the "Swissbox" Royal System from Bico.
Everyone needs sleep, whether young or old, rich or poor. And everyone wants to sleep as comfortably as a king. Bico has addressed this guiding principle and developed the "Swissbox" Royal System. WVC Communications was commissioned with the advertising campaign. According to the press release, the agency developed a royal environment that does justice to the product. Following the logo development, a visual language was defined that will be used in the product brochure, at the POS and in the advertisements.
Responsible at Bico: Martin Frutig (Executive Board), Thomas Berchtold (Head of Marketing), Daniela Kiser (PM). Responsible at WVC Communications: Kurt Wettstein (overall responsibility), Marlise Wettstein and Yves Seiler (consulting), Nicole Antonietti, Damian Thür (graphic design), Stöh Grünig (photography).
