WS: ASAG says "Hola Seat".
The long-established Basel car dealership ASAG Auto-Service is strengthening the presence of its presence of its brand representative for Seat, the Volkswagen subsidiary from Spain. WS communicates the arrival of the Spaniards in the city-canton.
After the previous sales and service location in Pratteln BL, ASAG is now also rolling out the Iberians on Basel soil. The location is at ASAG Dreispitz in the trendy Basel district of the same name. On behalf of ASAG, WS Kommunikation graphically communicated the news of the Spaniards' arrival in the city canton. Strikingly designed posters in the formats F12 and F200 show the passage of a fiery Spaniard through the middle of a Basel bar. A tail in the national colors of the Iberians remains behind, symbolizing the sportiness of the car brand. The ASAG dealer campaign is intended to promote awareness of the Seat sales and service offer in the Basel region under the ASAG umbrella.
Responsible at ASAG: Jasmine Gasser (Head of Marketing and Communications). Responsible at WS Communication: Reto Meyer (overall responsibility), Nadine Wolleb (consulting), Markus Stöckli (art direction), Marion Philipp (graphics), Moritz Schibler (text).
