Wirz Werbung: Ambient campaign for Tibits in Zurich and Basel

In conjunction with Art 09, the vegetarian restaurant Tibits launched a small art project of its own. At select locations in Zurich and Basel, Tibits attached giant forks to numerous trees, which at first glance resemble art installed on the trees.

Editorial - June 11, 2009

Parallel to Art 09, the vegetarian restaurant Tibits has launched a small art campaign on its own behalf. At selected locations in Zurich and Basel, Tibits has attached huge forks to numerous trees, which at first glance look like art on a tree. In reality, however, they advertise the restaurant's fresh offerings in a tongue-in-cheek way. The agency responsible is Wirz Werbung.
Responsible at Tibits: Reto Frei, Daniel Frei. Responsible at Wirz Werbung AG, Zurich:
Priscilla Kämpfer (AD), Matthias Freuler (CD), Mikael Haak, Jennifer Meier (consulting). Production: Andrea Mahler.

Wirz Werbung: Ambient campaign for Tibits in Zurich and Basel

In conjunction with Art 09, the vegetarian restaurant Tibits launched a small art project of its own. At select locations in Zurich and Basel, Tibits attached giant forks to numerous trees, which at first glance resemble art installed on the trees.

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