Wirz sizzles for Feldschlösschen until the beer sizzles
Just in time for barbecue season, Wirz Werbung and Feldschlösschen are bringing a tongue-in-cheek chuckle to the commercial break with a TV spot. The spot was once again directed by Tobias Fueter with his production company Stories.
The film story: While two grillers argue about whether the roast should be turned or braised, salted or peppered, the viewer rejoices with the third, who simply deglazes the deliciously sizzling meat with a strong pour of Feldschlösschen. The two barbecue connoisseurs can only marvel at first - and then toast appreciatively with the real barbecue master. In the end, everyone agrees with the slogan: "Feldschlösschen unites.
Responsible at Feldschlösschen: Massimo Di Dia (Vice President Marketing), Sabine Strehle (Brand Portfolio Director), Jerôme Rueff (Senior Brand Manager). Responsible at Wirz: Philipp Skrabal (CD), Barbara Hartmann (AD), Bianca Kury (text), Yves Rückert, Stefan Schmid (consulting), Nicole Suter, Fabienne Huwyler (art-buying), Tobias Fueter (direction). Responsible at Stories: Yves Bollag, Lina Baumann (film production). Recording studio: Selmi.
