Wallis" in the logo again thanks to Walliser Bote?
6,302 people have signed a petition calling for the German name to appear alongside the French name "Valais" in the Wallis logo. The federal government views the regional newspaper *Walliser Bote* as the ringleader in the logo dispute.
At the end of December, it was announced that Valais intended to market itself under the Valais brand in future (see ). The Valais brand was then formally adopted in mid-January. The absence of the name Valais in the unified logo triggered a storm of protest in the German-speaking Upper Valais. Now 6302 people have petitioned for the German name to appear in the logo alongside the French name Valais, as reported by SDA. The Valais Brand Association (VMV), which drafted the controversial brand strategy, intends to examine this request. The association announced on Tuesday that an investigation will be carried out to clarify how the Valais brand could be reintroduced. All organizations involved should be able to have their say. A decision will be made by the General Assembly.
The daily newspaper Der Bund sees the regional newspaper Walliser Bote in Brig as the ringleader of the Valais logo dispute. After deputy editor-in-chief Luzius Theler wrote the headline "Umbrella brand with roof damage" at the end of December, the regional newspaper only really got going in mid-January: The paper claimed that the French-speaking majority in the canton lacked the sensitivity in dealing with the German-speaking minority that these people would always demand at federal level in their minority role. In the slipstream of the committed newspaper, more and more people from the Upper Valais dared to say what they thought, Der Bund continued. Eight days ago, the politicians suddenly moved, which ultimately led to the Marke Valais association wanting to review its decision by means of an investigation.
Encouraged by their regional newspaper, the people of Upper Valais have achieved their goal, concludes Der Bund, referring to the discreet title in the Valais Messen on the eighth page: "Umbrella brand Valais - as desired by parliament".
The daily newspaper Der Bund sees the regional newspaper Walliser Bote in Brig as the ringleader of the Valais logo dispute. After deputy editor-in-chief Luzius Theler wrote the headline "Umbrella brand with roof damage" at the end of December, the regional newspaper only really got going in mid-January: The paper claimed that the French-speaking majority in the canton lacked the sensitivity in dealing with the German-speaking minority that these people would always demand at federal level in their minority role. In the slipstream of the committed newspaper, more and more people from the Upper Valais dared to say what they thought, Der Bund continued. Eight days ago, the politicians suddenly moved, which ultimately led to the Marke Valais association wanting to review its decision by means of an investigation.
Encouraged by their regional newspaper, the people of Upper Valais have achieved their goal, concludes Der Bund, referring to the discreet title in the Valais Messen on the eighth page: "Umbrella brand Valais - as desired by parliament".
